Every brand has digital 3D transformation challenges from those just beginning to those already deep in digital. What digital software and tools fit what you want to accomplish? How do you set up new digital workflows? How do you reorganize or form new teams? What new talent is needed?
To help brands get it right and keep getting better, FDRA and The Footwearists will be holding a series of online seminars — Digital (3D) FLOW (Footwear industry Learning Optimal Workflow) — focused on helping every footwear brand successfully execute digital (3D) transformations through in-depth case studies, best practices, and specialized training. These will help:
Customize your training by choosing 1, 2 or all of our digital courses suited to your needs and what skills gaps you want to fill. Each track is composed of 2 sessions around a specific focus. Each course includes:
Tracks are just $299 each, and $999 for all 4 sessions. We are offering discounts for brands who want to sign up 3–5 people at 15%, or 6 more more people at 20%.
Why Footwear Leads and Professionals MUST Attend:
THE CHALLENGE: ‘Digitization’ is what every brand is reaching for because it increases speed to market, reduces costs, optimizes creativity and profit while increasing sustainability—yet lack of knowledge and real step-by-step examples and best practices on digital design, development and manufacturing is hindering our industry’s true digital transformation.
Over the past two years, FDRA and The Footwearists have successfully collaborated on organizing international conferences for footwear design, development, and innovation. Yet these events and our conversations with nearly every major brand made it crystal clear that one subject urgently needs more in-depth education: the digital transformation of the entire footwear supply chain. Whether companies are just at the beginning of this process or already have experience, EVERYONE struggles with how to structure their digital workflow most effectively. Companies who are just starting out struggle with what part of their product cycle they want to transform—Design? Development? 3D Prototyping?—and what software will fit their needs in addition to restructuring workflows around this. With limited budgets and time, it’s important to get this right! Companies who have already started their transformation also struggle with reorganization of workflow, and find they are often lacking people with the right digital skills to make it happen. We realized that costly events where software suppliers simply show their latest developments, often not fully focused on footwear, leave the audience overwhelmed and confused as to how they actually apply what they learn to their specific situation. Footwear designers and development teams also lack critical training on 3D software platforms and other tools. Targeted training is vital to helping them use these tools effectively and creatively.
Who are these online seminars for?
For brands not yet started or just beginning their digitization journey—you will obtain critical information on the basics of digitization, from what software exists to accomplish what you want to accomplish, to how to set up successful digital workflows, to what talent you need to be successful.
For the digital trailblazers already deep in ‘digital’—you will hear new ideas and advanced concepts around big data, how digital can solve circularity issues, and a roundtable discussing new ideas, best practices, setting standards, and what software providers should do to better help the industry.
Footwear professionals encouraged to attend these various events—upper management to operational level, product development and innovation, manufacturing, sales, distribution, retail and human resources, and suppliers of digital technologies for all these segments. Examples of job titles that should attend include: Design Directors, Directors and VPs of Product Development, Heads of Human Resources and Development, Sourcing Executives, Manufacturing Directors, IT/Software Integration Leads, Innovation Teams.
PICK AND CHOSE WHAT YOU WANT TO LEARN BASED ON WHERE YOU ARE IN YOUR DIGITAL JOURNEY!
What can you expect to learn?
Each track is designed for a different target group so that everyone can get the information they need. Takeaways attendees can expect:
Seminar Hosts & Interviewers
Meet your online hosts for Digital 3D FLOW! Speakers for each Track can be found on each Track page.
Founder and Creative Director
Nico's expertise includes applying new digital and biological technologies to footwear. She has been 3D printing wearable shoes for three years, teaching and consulting on the specialty. For over 25 years she has consulted with leading footwear brands around the world, including Timberland, Vans, Birkenstock, CAT and Diesel, machine manufacturers like Atom, and material suppliers like Stahl. Nico guest lectures at various universities on broad future vision and creating original and effective solutions both for start-ups and established companies.
Senior Vice President
Andy oversees FDRA’s communications, reports, events, and advocacy strategies. He heads up FDRA’s innovation working group which develops education programs and unites innovation directors and executives across the industry to solve common challenges. Andy has helped companies understand emerging digital design and development programs via 3D technologies, as well as software that improves development and supply chain management. He also helped develop a digital material database called Material Exchange.